Advocacy and Influence: Gaining Support for Your Ideas and Vision
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Watch the Replay
Great ideas don't sell themselves - they must be sold! What does it take to effectively "sell" your ideas? In this webinar, Dr. John Daly will share vital tactics to help you influence others and champion your ideas.
We’ll cover issues such as:
Answer the "why now?" question to get people's attention
Address the WIIFT question (What's In It For Them)
Read people's motives for supporting or rejecting your idea
Handle objections and challenges
Leverage people's psychological biases to more effectively influence them
Professor in McCombs School of Business & Moody College of Communications
John Daly, Ph.D., the Liddell Professor in the Moody College of Communication, Regents Distinguished Teaching Professor, and Texas Commerce Bancshares Professor of Management at the University of Texas at Austin. Dr. John Daly is a renowned leader and author in interpersonal communication, persuasion and organizational behavior and advocacy. His work has been cited in many popular outlets including the Wall Street Journal, the Washington Post, Investors Business Daily, and the New York Times. He has advised several large public and private global companies and has worked with the White House (Executive Office of the President).
Director of Ethics Education, Center for Leadership and Ethics, McCombs School of Business
Cara Biasucci is Director of Ethics Education at the Center for Leadership and Ethics at McCombs School of Business, and Creator and Director of Ethics Unwrapped, an award-winning ethics video series and educational program. She is also a Strategic Advisor for the Scientific Citizenship Initiative at Harvard University, where she leads multimedia content development. Her latest book, co-authored with Robert Prentice, is a primer on behavioral ethics.
Deconstructing Rumors in the Workplace
What does it take to effectively "sell" your ideas? Watch this webcast and learn vital tactics that will help you champion your ideas.